History

George Adamson, known as the “Lion Man” of Africa, gained his widespread public visibility through the book (and eventually movie) Born Free. This was the compelling story of Elsa, an orphaned lioness raised and reintroduced into the wild by Adamson and his wife, Joy.

Prior to his tragic and senseless death at the hands of poachers, George Adamson devoted himself to his many lions. He established a very successful lion reintroduction program in and around the Kora National Reserve in northern Kenya. Tony joined George in 1970 and they worked for 18 years on the rehabilitation of captive or orphaned big cats and achieved the eventual reintroduction of 30 lions and 10 leopards into the wild.